Marketing Compensation Survey - 2017




Current Survey Status

Still Accepting 2017 Input!

Participating This Year?

Click Here to let us know if you'll be participating in this years survey!

Contact Us

North America/Asia

Tim Schwarzer
+1 408 399 4900 ext. 222
tim@wmgnet.com

Irene Kang
+1 408 399 4900 ext. 226
irene@wmgnet.com

EMEA/Latin America

Mario Moreno
+44 (0)7745 222419
mario@wmgnet.com

PolicyCentral

Compensation related policy and practices information for our surveys is collected and analyzed at PolicyCentral, with over 100 topics from which you can choose.

Learn more

Need Help?
Call us at +1 408 399 4900 
or send an e-mail to:
policycentral@wmgnet.com

Survey Blog

2017 Input Materials Available
13 December 2016

2016 Survey Results Available on DataCentral®
11 August 2016

2015 Survey Results Available on DataCentral®
04 August 2015

Conducted annually since 1995, the Marketing Compensation Survey is the premier source of data regarding marketing positions for a wide variety of industries, including consumer products, technology, restaurants and food service, banking, insurance, financial services, automotive, transportation, hospitality, and entertainment.

A list of the 302 participants from the 2016 survey is available below for your review.


Key Features

  • Total Cash Compensation data including Base Salary, Profit Sharing, Performance Bonuses, Team Awards, Discretionary Bonuses, LTI Valuations and Prevalence, etc.
  • Geographic breakouts of data for country, major regions, state, and over 100 major metro areas throughout the world
  • Product and Revenue Level breakouts
  • 302 participants were included in the 2016 edition
  • Over 350 benchmark jobs, each with detailed job descriptions
  • Global coverage for 18 countries, including the United States

Competitive Comparison

How does the WMG Marketing Compensation Survey stack up to the competition???

For a quick summary of the key features, coverage and pricing of our survey and other major surveys sources, click here

New This Year

Please refer to the survey Input Instructions for a full list of updated and revised survey content.

Survey Schedule

December 2016
15 April 2017
August 2017
Distribution of Input Materials
Deadline for Submission of Data - Still Accepting Input!
Results available to Participants via DataCentral®

Survey Fees

All survey results are delivered via our DataCentral® online survey report tool. You have YEAR ROUND access to both the Standard Report which includes data from ALL participants on ALL jobs, and Custom Report where you can create your own report selections based on your choice of companies, product sectors, geographies, revenue, etc. With the Custom Report you have complete control of the complexity of analyses, comparisons, and customization of results from the survey database, and you can run an unlimited number of reports to satisfy your needs on a 24x7 basis. All results are provided in both PDF and XLS Formats, including uploadable XLS versions.

DataCentral® Access   
Provides BOTH Standard and Custom Report Access   
 $ 3,100
Hard Copy of Standard Report (in addition to the fee above)    $ 250

You will have access to results for any country in which you have submitted your own data at no additional cost.  For those countries where you have not submitted data, you can make a onetime purchase of that country report for an additional $ 1,250.

Survey Discounts

We firmly believe in rewarding our survey participants for helping to make our surveys better. You can earn significant discounts this year!

$ 150   On-Time Discount if you submit your data by 15 April 2017  
$ 150   Previous Participant Discount for all 2016 Marketing Survey Participants  
 $ 100   PolicyCentral Discount if you complete/update the "CORE" topics in PolicyCentral
$ 500   New Participant Referral Discount to you for each new participant you refer – PLUS the company you refer also receives this discount!

Participants are invoiced when we receive their input to the survey. All applicable discounts are applied at that time.

Survey Results and Samples - DataCentral®

There are two levels of results access available depending on your needs…whether you only need the Standard Report in PDF or XLS format covering ALL of the participants and ALL of the jobs, or Custom Report access which provides complex reporting “drill-down” capabilities.  Regardless of the level chosen, all participants will receive a FULL YEAR of 24x7 access to DataCentral® to download your reports online, or run unlimited Custom Reports and get immediate results. Both levels described below will provide the analyses in both PDF and XLS Formats.

STANDARD REPORTS 
Download the full survey Standard Report which contains ALL data from ALL participants.  Your data is included in the computation of job data statistics and totals.  Available in both Adobe Acrobat.pdf and Excel.xls formats, at no additional cost. 

  • Job Descriptions:  Uploadable job descriptions in Excel, Word and Adobe Acrobat are also provided at no additional cost.
  • Summary Report:  Displays a line of data for each job, including basic statistics such as:
Average or Median Bonus 
Average or Variable Cash Compensation
Average or Median Total Compensation
Average or Median Target Bonus Percentage
LTI Value
LTI + Current Total Cash
Average Span of Control 
Total Number of Incumbents 
Total Number of Companies

View a sample of the Summary Report

  • Detail Report:  Provides a full page of data analysis for each job, including statistics on each pay element such as:
Highest Rate Reported 
90th, 75th, 50th, 25th 10th Percentiles 
Lowest Rate Reported 
Number of Employees Reported 
Employee Weighted Average 
Number of Companies 
Company Weighted Average
Earnings Mix: Showing Base, Variable Cash Compensation as a percentage of Total Cash 
Prevalence and Impact Statistics and Analysis for various Pay Elements
LTI Value
LTI + Current Total Cash
LTI Eligibility
Organizational Level
International Responsibility
FLSA Status

View a sample of the Detail Report

  • Breakout Report:  For each survey job, displays averages or median of each pay element by Product Segment, Geographic Area and Revenue.
Average or Median Base Pay
Average or Median Bonus 
Average or Median Variable Cash Compensation
Average or Median Total Cash Compensation
Average or Median Target Bonus Percentage
LTI Value
LTI + Current Total Cash
Total Number of Incumbents 
Total Number of Companies 

View a sample of the Breakout Report

  • LTI Detail Report: Displays Average & Percentile data for Total Cash Compensation by: A. Base Pay, Bonus, and other variable Compensation, B. LTI Eligibility by Full Value LTI, Cash LTI and Combination LTI, C. Total Direct Compensation consisting of Cash + LTI.

    View a sample of the LTI Report
  • Uploadable Excel Report:  Provides a job-by-job spreadsheet report with all of the major statistics and pay elements laid out in a readily uploadable format for third party analysis software.
A hard copy, printed version of the Standard Report is also available for an additional $350.

CUSTOM REPORTS 
The Custom Report Option offers detailed and full customized reporting capability.  Ideal for participants who need reports based on a selected set of participants or to meet specific scoping criteria.  You have complete control and flexibility in defining your own reports to include the pay elements and statistics you require.

Company Selections
Company Size by Revenue or Employment
Business Segment and Product Category
Geographic Area: Region/State/Metro Area
Data Elements and Statistics Calculations
Custom Percentiles
Standard Deviations
Weighted and Simple Averages
Data Aging
And much more!

Includes all of the above reports from the Standard level PLUS

  • Uploadable Excel Breakout Report:  Similar to the Uploadable Excel Report above, PLUS adds the ability to split the results into categories such as Geography, Product, or Revenue, etc.
  • Market Comparison Report:  Provides a tabular and graphic comparison of your own company data to that of your selected market. An easy way to show competitive standing of your company.
View a sample of the Market Comparison Report

For a live demonstration of the power, flexibility and capabilities of DataCentral go to www.wmgnet.com and scroll down to ”Our Features” under “DataCentral” and click on “Take a Test Drive”, or call Tim Schwarzer at +1 408 399 4900 ext. 222 for additional guidance.



Recent Participants - 2016

AUTOMOTIVE
Audi
Autozone
BMW North America
Hyundai Motor America
Safelite Group
Volkswagen Group of America
ADVERTISING & MEDIA
American Family Insurance
Dentsu Aegis Network
Dex Media
Digitas
DWA Healthcare Communications Group
Hahn Public Communications
Harvard Business Publishing
International Data Group
Merkle
Quad Graphics
Sage Publications
Suntrust Bank
The Seattle Times
Time
tronc
WE Communications
Wolters Kluwer USA
CONSUMER PRODUCTS  
Altria Group
American Eagle Outfitters
American Greetings
Amway
Aramark
Ashland
B&G Foods
Bose
Calvin Klein
Coca-Cola
Colgate-Palmolive
Cox Communications
Deluxe
Disney Consumer Products
DSW
Eddie Bauer
Elizabeth Arden
Estee Lauder
Fiskars/WWRD
Hallmark Cards
Hasbro
Hershey
HoMedics
Jarden Consumer Solations
John Deere
Jostens
Kevin Murphy
L'Oreal USA
Mary-Kay
Mattel
Maui Jim
National Football League
NBTY
Newell Brands
Payless ShoeSource
Philips North America
PVH
PVH Core Intimates
PVH Dress Furnishings
PVH Neckwear
PVH Sportswear
PVH Swimwear
RAI Services
REI Recreational Equipment
Revlon
Rite Aid
Sephora usa
Stampin Up
Swarovski
Talbots
TaylorMade adidas Golf
The Scotts Company
Tommy Hilfiger
Van Heusen
W.W. Grainger
Wolverine Worldwide
ENTERTAINMENT      
American Public Media
Disneyland Resort
E.W. Scripps
Ilitch Holdings
National Football League
The Weather Company
Tribune Media
Walt Disney Parks & Resorts
Walt Disney World
FOOD & BEVERAGE  
Amy's Kitchen
Blue Diamond Growers
Cargill
Caribou Coffee
Chipotle Mexican Grill
Delicato Family Vineyards
E & J Gallo Winery
Franchise World Headquarters
Ilitch Holdings
International Dairy Queen
Kellogg
Nestle USA
New Belguim Brewing
Rich Products
Unilever
Wendy's
White Castle Systems
FINANCIAL SERVICES/INSURANCE 
Aetna
Allianz Life Insurance
Allstate Insurance
American Century Investments
Ameriprise Financial
Amica Mutual Insurance
Automobile Club of Southern California
Bank of America
Bank of the West
BB & T
BBVA Compass
Black & Veatch
Charles Schwab
CIGNA
CME Group
CNA Financial
Comerica Bank
Country Financial
Deloitte Services
Discover Financial Services
Edward Jones
Erie Insurance Group
Farmers Insurance
Firefighters First CU
Freddie Mac
Great-West Financial
Guardian Life Insurance of America
Huntington Bank
Jackson National Life Insurance
John Deere Financial
John Hancock Financial Services
KeyCorp
KPMG
Liberty Mutual Insurance
MassMutual Life Insurance
Merrill
Mutual of Omaha Insurance
Nationwide Insurance
Northern Trust
Northwestern Mutual
Oppenheimer Funds
Pioneer Investment Management
Piper Jaffray
PNC Financial Services Group
Primerica
Principal Financial Group
Prudential Financial
Selective Insurance
Sentry Insurance
State Farm Insurance
Suntrust Bank
Synovus Financial
T. Rowe Price
TD Ameritrade
The Auto Club Group
The Capital Group
The Hartford Financial Services
Thrivent Financial
TIAA-CREF
Travelers
UnitedHealth Group
USAA
Visa
Volkswagen Credit
Voya Financial
Wells Fargo
Zurich North America
RESTAURANT & FOOD SERVICE  
Applebee's
DineEquity
Domino's Pizza
Dunkin Brands
Famous Dave's of America
IHOP
Ilitch Holdings
KFC
McDonalds
Panda Restaurant Group
Pizza Hut
Schwan Food
Starbucks Coffee
Taco Bell
YUM! Brands
RETAIL SALES OPERATIONS  
Academy Sports & Outdoors
Ann
Ascena Retail Group
Banana Republic
Bath And Body Works
BJ's Wholesale Club
Build A Bear Workshop
Carter's
Catherine's
Clarins
Columbia Sportswear
Danone
Disney Consumer Products
Dollar General
Dress Barn
DSW
Eddie Bauer
Express
Fanatics
Follett
Fullbeauty Brands
GameStop
Gap
Gap Direct
Henri Bendel
Hot Topic
Hudson's Bay Company
IKEA US
J. Crew
J.Jill
Justice
Kohl's
Kroger
L Brands
L.L. Bean
La Senza
Lane Bryant
Mast
Maurices
Nexcom
Nordstrom
Office Depot
Old Navy
Oriental Trading
PETCO Animal Supplies
PetSmart
Pier 1 Imports
Publix Super Markets
QVC
Raley's Family of Fine Stores
Rent-A-Center
rue21
Sears Holdings
Southeastern Grocers
Target
Thirty-One Gifts
Torrid
ULTA Beauty
Victoria's Secret
WalMart Stores
Williams-Sonoma
TECHNOLOGY & TELECOMMUNICATIONS  
Accenture
AOL
Apple
AT&T
Cablevision
Charter Communications
Clearlink
Cox Communications
Facebook
Follett
Ingram Micro
Intelsat
Jet Propulsion Laboratory
Johnson Controls
Konica Minolta Business Solutions
NEC Display Solutions of America
Philips North America
T-Mobile USA
Tech Data
Time Warner Cable
Verisign
Verizon Communications
TRAVEL/AIRLINES/HOTELS 
Automobile Club of Southern California
Carlson Reizdor Hotel Group
Chumash Casino & Resort
Hilton Grand Vacations
Hyatt Hotels & Resorts
La Quinta
Marriott International
MGM Resorts International
NetJets
SMSC Gaming Entertainment
OTHER  
American Red Cross
AmerisourceBergen
Boston Children's Hospital
Cedars Sinai Health System
City of Hope
Cornell University
Follett
Gerdau Ameristeel
ICF International
Kaiser Permanente - Mid-Atlantic
Kaiser Permanente - National
Kaiser Permanente - Northwest
MSC Industrial Direct
Penske Truck Leasing
Philadelphia Gas Works
ServiceMaster
Sho-Me Power Electric Cooperative
Southern California Edison
St. John's University
Stanford Healthcare
Universal Health Services
Waste Management
WestRock

Survey Job Coverage

NEW AND REVISED POSITIONS INDICATED IN BOLD RED ITALICS

MARKETING COMMUNICATIONS


Marketing Specialist – Entry 
Marketing Specialist – Intermediate 
Marketing Specialist – Career 
Marketing Specialist – Senior/Expert
Marketing Specialist – Consultant 
Marketing Supervisor
Marketing Manager/Director A – First Level
Marketing Manager/Director B – Second Level

LOCALIZATION

Localization Specialist – Entry
Localization Specialist – Intermediate
Localization Specialist – Career
Localization Specialist – Senior/Expert
Localization Specialist – Consultant
Localization Supervisor
Localization Manager/Director A – First Level
Localization Manager/Director B – Second Level

VIDEO COMMUNICATIONS  

Videographer-Camera Operator - Entry
Videographer/Camera Operator – Intermediate
Videographer/Camera Operator – Career
Videographer/Camera Operator - Senior/Expert
Video Editor - Entry
Video Editor - Intermediate
Video Editor – Career
Video Editor – Senior/Expert
Studio/Remote Technician/Engineer - Entry
Studio/Remote Technician/Engineer - Intermediate
Studio/Remote Technician/Engineer – Career
Studio/Remote Technician/Engineer - Senior/Expert
Video Director/Producer -  Entry
Video Director/Producer - Intermediate
Video Director/Producer - Career
Video Director/Producer - Senior/Expert
Video Director/Producer – Consultant
Video Operations Manager/Director A - First Level
Video Operations Manager/Director B - Second Level

TRADE SHOWS / EXHIBITS / EVENTS

Trade Show/Exhibits/Events Specialist – Entry
Trade Show/Exhibits/Events Specialist – Intermediate
Trade Show/Exhibits/Events Specialist – Career
Trade Show/Exhibits/Events Specialist – Senior/Expert
Trade Show/Exhibits/Events Specialist – Consultant
Trade Show/Exhibits/Events Manager/Director A – First Level
Trade Show/Exhibits/Events Manager/Director B – Second Level
Meeting/Conference Planning Specialist – Entry
Meeting/Conference Planning Specialist – Intermediate
Meeting/Conference Planning Specialist – Career
Meeting/Conference Planning Specialist – Senior/Expert
Meeting/Conference Planning Specialist – Consultant
Meeting/Conference Planning Manager/Director A – First Level
Meeting/Conference Planning Manager/Director B – Second Level
Corporate Events Specialist - Entry
Corporate Events Specialist - Intermediate
Corporate Events Specialist – Career
Corporate Events Specialist – Senior/Expert
Corporate Events Specialist - Consultant
Corporate Events/Sponsorship Manager
Corporate Events/Sponsorship Director – National Level

CREATIVE - GRAPHICS DESIGN

Graphics Design Specialist – Entry
Graphics Design Specialist – Intermediate
Graphics Design Specialist – Career
Graphics Design Specialist – Senior/Expert
Graphics Design Specialist – Consultant
Art Director - No Staff Responsibilities
Creative Director A – First Level
Creative Director B – Second Level
Vice President Creative

ADVERTISING - MEDIA

Copywriter – Entry 
Copywriter – Intermediate 
Copywriter – Career 
Copywriter – Senior/Expert
Copywriter – Consultant 
Copy Editor – Entry 
Copy Editor – Intermediate 
Copy Editor – Career 
Copy Editor – Senior/Expert
Copy Editor – Consultant 
Copy Manager A – First Level
Media Production Traffic Coordinator – Entry 
Media Production Traffic Coordinator – Intermediate 
Media Production Traffic Coordinator – Career 
Media Production Traffic Coordinator – Senior/Expert
Media Production Traffic Coordinator – Consultant 
Print Media Manager A – First Level
Print Media Manager B – Second Level
Broadcast Media Manager A – First Level
Broadcast Media Manager B – Second Level
Media Buyer - Intermediate
Media Buyer – Career
Media Buyer – Senior/Expert
Media Buyer - Consultant
Media Services Manager/Director A – First Level
Media Services Manager/Director B – Second Level
Advertising and Sales Promotion Specialist - Intermediate
Advertising and Sales Promotion Specialist - Career
Advertising and Sales Promotion  Specialist - Senior/Expert
Advertising and Sales Promotion Manager/Director A - First Level
Advertising and Sales Promotion Manager/Director B - Second Level
Internal Advertising Manager/Director A – First Level
Internal Advertising Manager/Director B – Second Level
Photo Studio Coordinator - Entry
Photo Studio Coordinator - Intermediate
Photo Lab Technician
Photographer - Intermediate
Photographer - Career
Photographer – Senior/Expert
Photo Studio Supervisor
Photo Art Manager/Director 

CATALOG / DIRECT MAIL

Catalog Production Coordinator – Entry
Catalog Production Coordinator – Intermediate 
Catalog Production Coordinator – Career 
Catalog Production Coordinator – Senior/Expert
Catalog Production Manager
Catalog Planning Manager
Head, Catalog Production
Circulation Planning Analyst - Entry
Circulation Planning Analyst - Intermediate
Circulation Planning Analyst – Career 
Circulation Planning Analyst – Senior/Expert
Circulation Manager
Catalog/Direct Mail Marketing Manager
Catalog/Direct Mail Marketing Director

PACKAGING DESIGN / ENGINEERING

Packaging Designer – Entry
Packaging Designer – Intermediate
Packaging Designer – Career
Packaging Designer – Senior/Expert
Packaging Designer – Consultant
Packaging Engineer – Entry
Packaging Engineer – Intermediate
Packaging Engineer – Career
Packaging Engineer – Senior/Expert
Packaging Engineer – Consultant
Package Design/Engineering Manager A
Package Design/Engineering Manager B
Package Design/Engineering Manager/Director

INTERNAL / EXTERNAL ADVERTISING AGENCY

Account Representative – Entry
Account Executive - Career
Account Manager/Senior Account Executive
Account Director A – First Level
Account Director B – Second Level

PUBLIC RELATIONS / COMMUNITY AFFAIRS

Public Relations Specialist – Entry
Public Relations Specialist - Intermediate
Public Relations Specialist - Career
Public Relations Specialist - Senior/Expert
Public Relations Specialist – Consultant
Press Release Manager
Government Relations Representative – Intermediate
Government Relations Representative - Career
Government Relations Representative - Senior/Expert
Government Relations Manager/Director A - First Level
Government Relations Manager/Director B - Second Level
Ethnic Marketing Manager/Director
Community Affairs/Contributions Manager/Director A – First Level
Community Affairs/Contributions Manager/Director B – Second Level
Investor Relations Analyst - Intermediate
Investor Relations Analyst – Career
Investor Relations Analyst – Senior/Expert
Investor Relations Analyst – Consultant
Investor Relations Manager/Director A – First Level
Investor Relations Manager/Director B – Second Level
Public Relations Manager/Director A – First Level
Public Relations Manager/Director B – Second Level 

SOCIAL NETWORKING / INTERACTIVE MARKETING

Social Networking Media Specialist - Entry
Social Networking Media Specialist - Intermediate
Social Networking Media Specialist - Career
Social Networking Media Specialist - Senior/Expert
Social Networking Media Specialist - Consultant
Social Networking Media Manager/Director A – First Level
Social Networking Media Manager/Director B – Second Level

MARKETING PLANNING / BUSINESS DEVELOPMENT

Marketing Planning & Program Specialist – Entry
Marketing Planning & Program Specialist - Intermediate
Marketing Planning & Program Specialist - Career
Marketing Planning & Program Specialist - Senior/Expert
Marketing Planning & Program Specialist - Consultant
Marketing Planning & Program Manager/Director A – First Level
Marketing Planning & Program Manager/Director B – Second Level
Regional Marketing Manager/Director A - First Level
Regional Marketing Manager/Director B - Second Level
Business Development Specialist – Entry
Business Development Specialist – Intermediate
Business Development Specialist – Career
Business Development Specialist – Senior/Expert
Business Development Specialist - Consultant
Business Development Manager/Director A – First Level
Business Development Manager/Director B – Second Level
Loyalty and Rewards Program Specialist - Intermediate 
Loyalty and Rewards Program Specialist - Career
Loyalty and Rewards Program Specialist - Senior/Expert
Loyalty and Rewards Program Manager/Director A - First Level
Loyalty and Rewards Program Manager/Director B - Second Level
Bids, Proposals and Contracts Manager
Licensing Agreement Manager/Director
Strategic Alliance Manager/Director
Franchise Sales Representative – Career
Franchise Sales Representative - Senior/Expert
Franchise Sales Representative - Consultant
Franchise Operations Representative - Career
Franchise Operations Representative - Senior/Expert
Franchise Development Manager/Director A - First Level
Franchise Development Manager/Director B - Second Level 

DISTRIBUTION CHANNELS

Distribution Channels Specialist – Entry
Distribution Channels Specialist - Intermediate
Distribution Channels Specialist - Career
Distribution Channels Specialist - Senior/Expert
Distribution Channels Specialist - Consultant
Distribution Channels Program Manager/Director A – First Level

TECHNICAL SUPPORT

Technical Support Marketing Specialist – Entry
Technical Support Marketing Specialist - Intermediate
Technical Support Marketing Specialist - Career
Technical Support Marketing Specialist - Senior/Expert
Technical Support Marketing Specialist - Consultant
Technical Support Marketing Program Manager/Director A – First Level

PRICING

Pricing Analyst – Entry
Pricing Analyst – Intermediate
Pricing Analyst – Career
Pricing Analyst – Senior/Expert
Pricing Analyst - Consultant
Pricing Analysis Manager/Director A – First Level
Pricing Analysis Manager/Director B – Second Level

DIGITAL / MARKETING & e-COMMERCE

Digital Content Coordinator – Entry 
Digital Content Coordinator – Intermediate 
Digital Content Coordinator – Career 
Digital Content Coordinator – Senior/Expert
Digital Content Coordinator – Consultant 
Digital Content Manager/Director A – First Level
Digital Content Manager/Director B – Second Level
Digital Graphics Designer – Entry 
Digital Graphics Designer – Intermediate 
Digital Graphics Designer – Career 
Digital Graphics Designer – Senior/Expert
Digital Graphics Designer – Consultant
Digital Graphics Design Manager/Director A – First Level
Digital Graphics Design Manager/Director B – Second Level
Digital Technical Developer – Entry 
Digital Technical Developer – Intermediate 
Digital Technical Developer – Career 
Digital Technical Developer – Senior/Expert
Digital Technical Developer – Consultant 
Digital Technical Development Manager/Director A – First Level
Digital Technical Development Manager/Director B – Second Level
Digital Security Specialist – Career 
Digital Security Specialist - Senior/Expert
Digital Security Manager/Director A – First Level
Digital Security Manager/Director B – Second Level
SEO/Digital Analytics Specialist – Entry
SEO/Digital Analytics Specialist – Intermediate
SEO/Digital Analytics Specialist – Career
SEO/Digital Analytics Specialist – Senior/Expert
SEO/Digital Analytics Specialist – Consultant
SEO/Digital Analytics Manager/Director A – First Level
SEO/Digital Analytics Manager/Director B – Second Level
Digital/e-Commerce Marketing Analyst – Entry 
Digital/e-Commerce Marketing Analyst – Intermediate 
Digital/e-Commerce Marketing Analyst – Career 
Digital/e-Commerce Marketing Analyst – Senior/Expert
Digital/e-Commerce Marketing Analyst – Consultant
On-Line Merchandiser – Entry
On-Line Merchandiser – Intermediate 
On-Line Merchandiser – Career 
On-Line Merchandiser – Senior/Expert
On-Line Merchandiser - Consultant
On-Line Merchandising Manager/Director A – First Level
On-Line Merchandising Manager/Director B – Second Level
Digital/e-Commerce Technology Manager/Director
Digital/e-Commerce Marketing Manager/Director A – First Level
Digital/e-Commerce Marketing Manager/Director B – Second Level
Strategic Merchandiser - Entry
Strategic Merchandiser - Intermediate
Strategic Merchandiser - Career
Strategic Merchandiser - Senior/Expert
Strategic Merchandiser - Consultant
Strategic Merchandiser - Manager/Director A-First Level
Strategic Merchandiser - Manager/Director B-Second Level

Strategic Merchandiser - Vice President

MARKET RESEARCH / COMPETITIVE INTELLIGENCE / USER & CUSTOMER EXPERIENCE

Market Research Specialist – Entry
Market Research Specialist – Intermediate
Market Research Specialist – Career
Market Research Specialist – Senior/Expert
Market Research Specialist – Consultant
Competitive Intelligence Specialist - Entry
Competitive Intelligence Specialist - Intermediate
Competitive Intelligence Specialist – Career
Competitive Intelligence Specialist – Senior/Expert
Competitive Intelligence Specialist - Consultant
Competitive Intelligence Manager/Director A – First Level
Competitive Intelligence Manager/Director B – Second Level
Market Research Manager/Director A – First Level
Market Research Manager/Director B – Second Level
Marketing Database Analyst – Entry
Marketing Database Analyst – Intermediate
Marketing Database Analyst – Career
Marketing Database Analyst – Senior/Expert
Marketing Database Analyst – Consultant
Marketing Database Statistician – Entry
Marketing Database Statistician – Intermediate
Marketing Database Statistician – Career
Marketing Database Statistician – Senior/Expert
Marketing Database Statistician – Consultant
Marketing Database Analysis Manager/Director A –First Level
Marketing Database Analysis Manager/Director B – Second Level
Product and Brand Strategy Manager/Director A – First Level
Product and Brand Strategy Manager/Director B – Second Level

PRODUCT MARKETING AND BRAND MANAGEMENT – GENERIC 
(Excludes Product Sectors CX,FO,RS,FS)

Assistant Product Line/Brand Marketing Manager A – Bachelor Entry
Assistant Product Line/Brand Marketing Manager A – Master Entry
Associate Product Line/Brand Marketing Manager B
Product Line/Brand Marketing Manager C
Product Line/Brand Marketing Manager D
Product Line/Brand Director
Product Line/Brand Vice President

BRAND / PRODUCT MANAGEMENT - CONSUMER PRODUCTS / FOOD / BEVERAGE / RETAIL SALES
(Only valid for Product Sectors CX, FO, RS)

Assistant Brand/Product Manager – Consumer Products/Food & Beverage/Retail – Bachelor Entry
Assistant Brand/Product Manager - Consumer Products/Food & Beverage/Retail – Master Entry
Associate Brand/Product Manager - Consumer Products/Food & Beverage Retail
Brand/Product Manager - Consumer Products/Food & Beverage/Retail
Senior Brand/Product Manager - Consumer Products/Food & Beverage/Retail
Marketing Director - Consumer Products/Food & Beverage/Retail
Vice President Brand/Product Marketing - Consumer Products/Food & Beverage/Retail

BRAND / PRODUCT MANAGEMENT - FINANCIAL SERVICES
(Only valid for Product Sectors FS)

Assistant Brand/Product Manager – Financial Services – Bachelor Entry
Assistant Brand/Product Manager - Financial Services – Master Entry
Associate Brand/Product Manager - Financial Services
Brand/Product Manager - Financial Services
Senior Brand/Product Manager - Financial Services
Marketing Director - Financial Services
Vice President Brand/Product Marketing - Financial Services

MARKETING TRAINING

Trainer/Developer – Entry
Trainer/Developer – Intermediate
Trainer/Developer – Career
Trainer/Developer – Senior/Expert
Trainer/Developer – Consultant
Marketing Education and Training Manager/Director A – First Level
Marketing Education and Training Manager/Director B – Second Level

TELEMARKETING / TELESALES

Telemarketing Representative A - Entry (Inbound)
Telemarketing Representative A - Entry (Outbound)
Telemarketing Representative B - Intermediate
Telemarketing Representative C – Career
Telemarketing Representative D - Lead
Telemarketing Supervisor
Telemarketing Manager/Director A – First Level
Telemarketing Manager/Director B – Second Level

CUSTOMER SERVICE / TECHNICAL SUPPORT

Technical Support Representative B – Intermediate
Technical Support Representative C – Career
Technical Support Representative D - Senior/Expert/Lead
Customer Service Representative A – Entry
Customer Service Representative B – Intermediate
Customer Service Representative C – Career
Customer Service Representative D – Senior/Expert/Lead
Customer Care Supervisor
Customer Care Manager/Director A – First Level
Customer Care Manager/Director B – Second Level 

SENIOR EXECUTIVE POSITIONS

Top Events/Promotions Executive - Division/Subsidiary/Business Unit
Top Events/Promotions Executive – Corporate
Top Creative Executive - Division/Subsidiary/Business Unit
Top Creative Executive – Corporate
Top Advertising Executive - Division/Subsidiary/Business Unit
Top Advertising Executive – Corporate
Top Government Affairs Executive - Division/Subsidiary/Business Unit
Top Government Affairs Executive - Corporate
Top Public Relations Executive - Division/Subsidiary/Business Unit
Top Public Relations Executive - Corporate
Top Investor Relations Executive
Top Social Networking/Media Executive
Top Digital/e-Commerce Executive - Division/Subsidiary/Business Unit
Top Digital/e-Commerce Executive – Corporate
Top Market Research Executive - Division/Subsidiary/Business Unit
Top Market Research Executive – Corporate
Top Loyalty/Rewards Program Executive - Division/Subsidiary/Business Unit
Top Loyalty/Rewards Program Executive - Corporate
Top Franchising Executive - Division/Subsidiary/Business Unit 
Top Franchising Executive - Corporate
Top Logistics/Supply Chain Executive 
Top Compliance Executive – Corporate
Top Customer Service Executive – Corporate
Top Mergers and Acquisitions Executive - Corporate
Top Strategic Planning Executive - Division/Business Unit
Top Strategic Executive - Corporate 
Vice President Marketing
Top Marketing Executive – Division/Subsidiary/Business Unit
Top Marketing Executive – Corporate 
Vice President Marketing/Sales
Top Marketing/Sales Executive – Division/Subsidiary/Business Unit
Top Marketing/Sales Executive – Corporate
Chief Operating Officer (COO)
President – Division/Business Unit
Chief Executive Officer (CEO) - Corporate Non-Chairman
Chairman & Chief Executive Officer (CEO) - Corporate